{"id":16992,"date":"2025-09-16T08:30:06","date_gmt":"2025-09-16T05:30:06","guid":{"rendered":"https:\/\/blog.sh.com.tr\/?p=16992"},"modified":"2025-06-24T13:32:16","modified_gmt":"2025-06-24T10:32:16","slug":"sosyal-girisimcilik-topluma-katki-saglayan-is-modelleri","status":"publish","type":"post","link":"https:\/\/sh.com.tr\/blog\/sosyal-girisimcilik-topluma-katki-saglayan-is-modelleri\/","title":{"rendered":"Sosyal Giri\u015fimcilik: Topluma Katk\u0131 Sa\u011flayan \u0130\u015f Modelleri"},"content":{"rendered":"<p style=\"text-align: justify;\" data-start=\"446\" data-end=\"827\"><strong data-start=\"446\" data-end=\"469\">Sosyal giri\u015fimcilik<\/strong>, yaln\u0131zca ekonomik ba\u015far\u0131y\u0131 de\u011fil, ayn\u0131 zamanda <strong data-start=\"518\" data-end=\"547\">toplumsal fayda yaratmay\u0131<\/strong> da ama\u00e7layan i\u015f modellerini ifade eder. Klasik giri\u015fimcilikten farkl\u0131 olarak, sosyal giri\u015fimciler k\u00e2r odakl\u0131 de\u011fil, <strong data-start=\"664\" data-end=\"679\">etki odakl\u0131<\/strong> \u00e7al\u0131\u015f\u0131r. Bu yakla\u015f\u0131m hem s\u00fcrd\u00fcr\u00fclebilir kalk\u0131nman\u0131n temel ta\u015flar\u0131ndan biri olmu\u015f, hem de <strong data-start=\"769\" data-end=\"791\">yenilik\u00e7i \u00e7\u00f6z\u00fcmler<\/strong> i\u00e7in g\u00fc\u00e7l\u00fc bir zemin haz\u0131rlam\u0131\u015ft\u0131r.<\/p>\n<h3 style=\"text-align: justify;\" data-start=\"834\" data-end=\"864\"><strong>Sosyal Giri\u015fimcilik Nedir?<\/strong><\/h3>\n<p style=\"text-align: justify;\" data-start=\"866\" data-end=\"1154\"><strong data-start=\"866\" data-end=\"889\">Sosyal giri\u015fimcilik<\/strong>, ekonomik bir gelir modeli ile birlikte <strong data-start=\"930\" data-end=\"1015\">sosyal, \u00e7evresel ya da k\u00fclt\u00fcrel bir sorunu \u00e7\u00f6zmeyi ama\u00e7layan giri\u015fimcilik t\u00fcr\u00fcd\u00fcr<\/strong>. Bu giri\u015fimlerin \u00f6nceli\u011fi sadece k\u00e2r elde etmek de\u011fil, ayn\u0131 zamanda toplumun belirli bir sorununa kal\u0131c\u0131 ve sistemsel \u00e7\u00f6z\u00fcmler \u00fcretmektir.<\/p>\n<p style=\"text-align: justify;\" data-start=\"1156\" data-end=\"1180\"><strong data-start=\"1156\" data-end=\"1179\">Sosyal giri\u015fimciler<\/strong>:<\/p>\n<ul style=\"text-align: justify;\" data-start=\"1181\" data-end=\"1388\">\n<li data-start=\"1181\" data-end=\"1229\">\n<p data-start=\"1183\" data-end=\"1229\">Toplumsal e\u015fitsizlikleri azaltmay\u0131 hedefler.<\/p>\n<\/li>\n<li data-start=\"1230\" data-end=\"1282\">\n<p data-start=\"1232\" data-end=\"1282\">\u00c7evre dostu ve etik \u00fcretim s\u00fcre\u00e7leri geli\u015ftirir.<\/p>\n<\/li>\n<li data-start=\"1283\" data-end=\"1343\">\n<p data-start=\"1285\" data-end=\"1343\"><strong data-start=\"1285\" data-end=\"1310\">Dezavantajl\u0131 gruplar\u0131<\/strong> ekonomik sisteme entegre eder.<\/p>\n<\/li>\n<li data-start=\"1344\" data-end=\"1388\">\n<p data-start=\"1346\" data-end=\"1388\">Kat\u0131l\u0131mc\u0131 ve adil i\u015f modelleri geli\u015ftirir.<\/p>\n<\/li>\n<\/ul>\n<h3 style=\"text-align: justify;\" data-start=\"1395\" data-end=\"1435\"><strong>Sosyal Giri\u015fimcilik Neden \u00d6nemlidir?<\/strong><\/h3>\n<ul style=\"text-align: justify;\" data-start=\"1437\" data-end=\"1808\">\n<li data-start=\"1437\" data-end=\"1494\">\n<p data-start=\"1439\" data-end=\"1494\"><strong data-start=\"1439\" data-end=\"1492\">S\u00fcrd\u00fcr\u00fclebilir kalk\u0131nma hedeflerine katk\u0131 sa\u011flar.<\/strong><\/p>\n<\/li>\n<li data-start=\"1495\" data-end=\"1550\">\n<p data-start=\"1497\" data-end=\"1550\">Toplumun g\u00f6rmezden geldi\u011fi sorunlar\u0131 g\u00f6r\u00fcn\u00fcr k\u0131lar.<\/p>\n<\/li>\n<li data-start=\"1551\" data-end=\"1639\">\n<p data-start=\"1553\" data-end=\"1639\">Devletin ya da geleneksel STK\u2019lar\u0131n ula\u015famad\u0131\u011f\u0131 noktalara yenilik\u00e7i yollarla ula\u015f\u0131r.<\/p>\n<\/li>\n<li data-start=\"1640\" data-end=\"1725\">\n<p data-start=\"1642\" data-end=\"1725\">Gen\u00e7 giri\u015fimciler ve yat\u0131r\u0131mc\u0131lar i\u00e7in <strong data-start=\"1681\" data-end=\"1716\">anlam odakl\u0131 kariyer f\u0131rsatlar\u0131<\/strong> sunar.<\/p>\n<\/li>\n<li data-start=\"1726\" data-end=\"1808\">\n<p data-start=\"1728\" data-end=\"1808\">T\u00fcketicilerin bilin\u00e7lenmesine ve <strong data-start=\"1761\" data-end=\"1777\">etik t\u00fcketim<\/strong> al\u0131\u015fkanl\u0131klar\u0131na \u00f6nc\u00fcl\u00fck eder.<\/p>\n<\/li>\n<\/ul>\n<h3 style=\"text-align: justify;\" data-start=\"1815\" data-end=\"1846\"><strong>Sosyal Giri\u015fimcilik T\u00fcrleri<\/strong><\/h3>\n<p style=\"text-align: justify;\" data-start=\"1848\" data-end=\"1956\"><strong data-start=\"1848\" data-end=\"1881\">Sosyal giri\u015fimcilik modelleri<\/strong>, faaliyet alan\u0131na ve hedef kitlesine g\u00f6re \u00e7e\u015fitlenir. \u0130\u015fte ba\u015fl\u0131ca t\u00fcrler:<\/p>\n<p style=\"text-align: justify;\"><strong data-start=\"1966\" data-end=\"1996\">\u2022Karma Model (Hybrid Model)<\/strong><\/p>\n<p style=\"text-align: justify;\" data-start=\"1997\" data-end=\"2168\">Hem ticari faaliyet y\u00fcr\u00fct\u00fcr hem de elde edilen gelirle sosyal hedefleri finanse eder. \u00d6rne\u011fin; bir kafe i\u015fletmesi, gelirinin %30\u2019unu evsiz bireylerin e\u011fitimine ay\u0131rabilir.<\/p>\n<p style=\"text-align: justify;\" data-start=\"2170\" data-end=\"2203\"><strong data-start=\"2178\" data-end=\"2203\">\u2022Do\u011frudan Sosyal Model<\/strong><\/p>\n<p style=\"text-align: justify;\" data-start=\"2204\" data-end=\"2331\">T\u00fcm faaliyetler do\u011frudan <strong data-start=\"2229\" data-end=\"2248\">toplumsal fayda<\/strong> \u00fcretmeye y\u00f6neliktir. Engellilere \u00f6zel istihdam sunan at\u00f6lyeler bu modele \u00f6rnektir.<\/p>\n<p style=\"text-align: justify;\" data-start=\"2333\" data-end=\"2373\"><strong data-start=\"2341\" data-end=\"2373\">\u2022Sosyal Teknoloji Giri\u015fimleri<\/strong><\/p>\n<p style=\"text-align: justify;\" data-start=\"2374\" data-end=\"2542\">Mobil uygulamalar, a\u00e7\u0131k veri platformlar\u0131 veya AI \u00e7\u00f6z\u00fcmleriyle <strong data-start=\"2437\" data-end=\"2474\">sosyal sorunlara dijital \u00e7\u00f6z\u00fcmler<\/strong> \u00fcretir. Eri\u015filebilirlik ve f\u0131rsat e\u015fitli\u011fi bu modelde \u00f6n plandad\u0131r.<\/p>\n<p style=\"text-align: justify;\" data-start=\"2544\" data-end=\"2579\"><strong data-start=\"2552\" data-end=\"2579\">\u2022Kooperatif Giri\u015fimcilik<\/strong><\/p>\n<p style=\"text-align: justify;\" data-start=\"2580\" data-end=\"2722\">Kolektif \u00fcretim ve karar alma sistemleriyle, \u00f6zellikle kad\u0131nlar, \u00e7ift\u00e7iler ve k\u00fc\u00e7\u00fck \u00fcreticiler i\u00e7in <strong data-start=\"2680\" data-end=\"2715\">g\u00fc\u00e7lendirici bir ekonomik model<\/strong> sunar.<\/p>\n<h3 style=\"text-align: justify;\" data-start=\"2729\" data-end=\"2759\"><strong>Sosyal Etki Nas\u0131l \u00d6l\u00e7\u00fcl\u00fcr?<\/strong><\/h3>\n<p style=\"text-align: justify;\" data-start=\"2761\" data-end=\"2919\"><strong data-start=\"2761\" data-end=\"2797\">Sosyal giri\u015fimcilik i\u015f modelleri<\/strong>, ba\u015far\u0131s\u0131n\u0131 sadece kazan\u00e7la de\u011fil, <strong data-start=\"2833\" data-end=\"2861\">yaratt\u0131\u011f\u0131 sosyal etkiyle<\/strong> \u00f6l\u00e7er. Bu nedenle a\u015fa\u011f\u0131daki g\u00f6stergeler kritik \u00f6nemdedir:<\/p>\n<ul style=\"text-align: justify;\" data-start=\"2921\" data-end=\"3215\">\n<li data-start=\"2921\" data-end=\"3003\">\n<p data-start=\"2923\" data-end=\"3003\"><strong data-start=\"2923\" data-end=\"2944\">Etki g\u00f6stergeleri<\/strong> (ka\u00e7 ki\u015fi etkilendi, ya\u015fam ko\u015fullar\u0131 ne \u00f6l\u00e7\u00fcde de\u011fi\u015fti?)<\/p>\n<\/li>\n<li data-start=\"3004\" data-end=\"3078\">\n<p data-start=\"3006\" data-end=\"3078\"><strong data-start=\"3006\" data-end=\"3033\">S\u00fcrd\u00fcr\u00fclebilirlik oran\u0131<\/strong> (proje kendi kendine devam edebiliyor mu?)<\/p>\n<\/li>\n<li data-start=\"3079\" data-end=\"3154\">\n<p data-start=\"3081\" data-end=\"3154\"><strong data-start=\"3081\" data-end=\"3111\">Toplumsal geri bildirimler<\/strong> (kat\u0131l\u0131mc\u0131 memnuniyeti, kamuoyu deste\u011fi)<\/p>\n<\/li>\n<li data-start=\"3155\" data-end=\"3215\">\n<p data-start=\"3157\" data-end=\"3215\"><strong data-start=\"3157\" data-end=\"3178\">\u00c7evresel katk\u0131lar<\/strong> (karbon ayak izi, at\u0131k azalt\u0131m\u0131 vs.)<\/p>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\" data-start=\"3217\" data-end=\"3378\">Giri\u015fimciler bu \u00f6l\u00e7\u00fcmleri yapmak i\u00e7in genellikle <strong data-start=\"3266\" data-end=\"3304\">SROI (Social Return on Investment)<\/strong>, <strong data-start=\"3306\" data-end=\"3326\">Theory of Change<\/strong> veya <strong data-start=\"3332\" data-end=\"3349\">Impact Matrix<\/strong> gibi metodolojiler kullan\u0131r.<\/p>\n<p data-start=\"3217\" data-end=\"3378\"><a href=\"https:\/\/sh.com.tr\/checkdomain\/domain\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16993\" src=\"https:\/\/sh.com.tr\/blog\/wp-content\/uploads\/Sosyal-Girisimcilik-Topluma-Katki-Saglayan-Is-Modelleri.jpg\" alt=\"\" width=\"1080\" height=\"1350\" srcset=\"https:\/\/sh.com.tr\/blog\/wp-content\/uploads\/Sosyal-Girisimcilik-Topluma-Katki-Saglayan-Is-Modelleri.jpg 1080w, https:\/\/sh.com.tr\/blog\/wp-content\/uploads\/Sosyal-Girisimcilik-Topluma-Katki-Saglayan-Is-Modelleri-240x300.jpg 240w, https:\/\/sh.com.tr\/blog\/wp-content\/uploads\/Sosyal-Girisimcilik-Topluma-Katki-Saglayan-Is-Modelleri-819x1024.jpg 819w, https:\/\/sh.com.tr\/blog\/wp-content\/uploads\/Sosyal-Girisimcilik-Topluma-Katki-Saglayan-Is-Modelleri-768x960.jpg 768w, https:\/\/sh.com.tr\/blog\/wp-content\/uploads\/Sosyal-Girisimcilik-Topluma-Katki-Saglayan-Is-Modelleri-336x420.jpg 336w, https:\/\/sh.com.tr\/blog\/wp-content\/uploads\/Sosyal-Girisimcilik-Topluma-Katki-Saglayan-Is-Modelleri-696x870.jpg 696w, https:\/\/sh.com.tr\/blog\/wp-content\/uploads\/Sosyal-Girisimcilik-Topluma-Katki-Saglayan-Is-Modelleri-1068x1335.jpg 1068w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/a><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"3385\" data-end=\"3427\"><strong>Ba\u015far\u0131l\u0131 Sosyal Giri\u015fimcilik \u00d6rnekleri<\/strong><\/h3>\n<h4 style=\"text-align: justify;\" data-start=\"3429\" data-end=\"3460\"><strong data-start=\"3437\" data-end=\"3458\">Ashoka Fellowlar\u0131<\/strong><\/h4>\n<p style=\"text-align: justify;\" data-start=\"3461\" data-end=\"3602\">D\u00fcnya \u00e7ap\u0131nda sosyal giri\u015fimcileri destekleyen Ashoka Vakf\u0131\u2019n\u0131n destekledi\u011fi binlerce giri\u015fimci, toplumlar\u0131 d\u00f6n\u00fc\u015ft\u00fcren projeler geli\u015ftiriyor.<\/p>\n<h4 style=\"text-align: justify;\" data-start=\"3604\" data-end=\"3628\"><strong data-start=\"3612\" data-end=\"3626\">TOMS Shoes<\/strong><\/h4>\n<p style=\"text-align: justify;\" data-start=\"3629\" data-end=\"3727\">\u201cOne for One\u201d modeli ile her sat\u0131lan ayakkab\u0131 kar\u015f\u0131l\u0131\u011f\u0131nda ihtiya\u00e7 sahiplerine ayakkab\u0131 ba\u011f\u0131\u015flad\u0131.<\/p>\n<h4 style=\"text-align: justify;\" data-start=\"3729\" data-end=\"3780\"><strong data-start=\"3737\" data-end=\"3768\">NeedsMap (\u0130htiya\u00e7 Haritas\u0131)<\/strong> \u2013 T\u00fcrkiye<\/h4>\n<p style=\"text-align: justify;\" data-start=\"3781\" data-end=\"3874\">G\u00f6n\u00fcll\u00fclerin ihtiya\u00e7 sahipleriyle dijital ortamda bulu\u015ftu\u011fu a\u00e7\u0131k kaynak sosyal dayan\u0131\u015fma a\u011f\u0131.<\/p>\n<h4 style=\"text-align: justify;\" data-start=\"3876\" data-end=\"3903\"><strong data-start=\"3884\" data-end=\"3901\">Ekmek Teknesi<\/strong><\/h4>\n<p style=\"text-align: justify;\" data-start=\"3904\" data-end=\"4012\">\u0130stanbul merkezli sosyal mutfak giri\u015fimi; evsizler, m\u00fclteciler ve d\u00fc\u015f\u00fck gelirli bireyler i\u00e7in g\u0131da sa\u011fl\u0131yor.<\/p>\n<h3 style=\"text-align: justify;\" data-start=\"4019\" data-end=\"4061\"><strong>Sosyal Giri\u015fimci Profili Nas\u0131l Olmal\u0131?<\/strong><\/h3>\n<p style=\"text-align: justify;\" data-start=\"4063\" data-end=\"4136\">Bir <strong data-start=\"4067\" data-end=\"4087\">sosyal giri\u015fimci<\/strong> sadece iyi bir fikir sahibi de\u011fil, ayn\u0131 zamanda:<\/p>\n<ul style=\"text-align: justify;\" data-start=\"4138\" data-end=\"4322\">\n<li data-start=\"4138\" data-end=\"4173\">\n<p data-start=\"4140\" data-end=\"4173\"><strong data-start=\"4140\" data-end=\"4171\">Toplum odakl\u0131 vizyona sahip<\/strong><\/p>\n<\/li>\n<li data-start=\"4174\" data-end=\"4212\">\n<p data-start=\"4176\" data-end=\"4212\">Risk alabilen ve esnek d\u00fc\u015f\u00fcnebilen<\/p>\n<\/li>\n<li data-start=\"4213\" data-end=\"4239\">\n<p data-start=\"4215\" data-end=\"4239\">Etki \u00f6l\u00e7\u00fcmlemeyi bilen<\/p>\n<\/li>\n<li data-start=\"4240\" data-end=\"4273\">\n<p data-start=\"4242\" data-end=\"4273\">A\u011f kurma ve i\u015f birli\u011fine a\u00e7\u0131k<\/p>\n<\/li>\n<li data-start=\"4274\" data-end=\"4322\">\n<p data-start=\"4276\" data-end=\"4322\"><strong data-start=\"4276\" data-end=\"4313\">\u015eeffafl\u0131k ve etik de\u011ferlere ba\u011fl\u0131<\/strong> ki\u015fidir.<\/p>\n<\/li>\n<\/ul>\n<h3 style=\"text-align: justify;\" data-start=\"4329\" data-end=\"4377\"><strong>Sosyal Giri\u015fimcili\u011fe Destek Veren Kurulu\u015flar<\/strong><\/h3>\n<ul style=\"text-align: justify;\" data-start=\"4379\" data-end=\"4660\">\n<li data-start=\"4379\" data-end=\"4427\">\n<p data-start=\"4381\" data-end=\"4427\"><strong data-start=\"4381\" data-end=\"4391\">Ashoka<\/strong> \u2013 K\u00fcresel sosyal giri\u015fimcilik a\u011f\u0131<\/p>\n<\/li>\n<li data-start=\"4428\" data-end=\"4492\">\n<p data-start=\"4430\" data-end=\"4492\"><strong data-start=\"4430\" data-end=\"4438\">UNDP<\/strong> \u2013 Sosyal kalk\u0131nma odakl\u0131 giri\u015fim projelerine destek<\/p>\n<\/li>\n<li data-start=\"4493\" data-end=\"4562\">\n<p data-start=\"4495\" data-end=\"4562\"><strong data-start=\"4495\" data-end=\"4509\">Impact Hub<\/strong> \u2013 T\u00fcrkiye\u2019de kulu\u00e7ka ve e\u011fitim destekli alan sunar<\/p>\n<\/li>\n<li data-start=\"4563\" data-end=\"4660\">\n<p data-start=\"4565\" data-end=\"4660\"><strong data-start=\"4565\" data-end=\"4607\">T\u00fcrkiye Sosyal Giri\u015fimcilik A\u011f\u0131 (TSGA)<\/strong> \u2013 Yerel ve b\u00f6lgesel projelere ba\u011f kurma imk\u00e2n\u0131 sunar<\/p>\n<\/li>\n<\/ul>\n<h3 style=\"text-align: justify;\" data-start=\"4667\" data-end=\"4726\"><strong>Etki Yaratan Giri\u015fimler Gelece\u011fi \u015eekillendiriyor<\/strong><\/h3>\n<p style=\"text-align: justify;\" data-start=\"4728\" data-end=\"4973\"><strong data-start=\"4728\" data-end=\"4751\">Sosyal giri\u015fimcilik<\/strong>, gelece\u011fin i\u015f d\u00fcnyas\u0131n\u0131n merkezinde yer alacak. Sadece ekonomik de\u011fil, etik, \u00e7evresel ve toplumsal sorumluluklar\u0131 da kapsayan bu yakla\u015f\u0131m; s\u00fcrd\u00fcr\u00fclebilir, adil ve ya\u015fanabilir bir d\u00fcnya i\u00e7in en umut verici ara\u00e7lardan biri.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sosyal giri\u015fimcilik, yaln\u0131zca ekonomik ba\u015far\u0131y\u0131 de\u011fil, ayn\u0131 zamanda toplumsal fayda yaratmay\u0131 da ama\u00e7layan i\u015f modellerini ifade eder. Klasik giri\u015fimcilikten farkl\u0131 olarak, sosyal giri\u015fimciler k\u00e2r odakl\u0131 de\u011fil, etki odakl\u0131 \u00e7al\u0131\u015f\u0131r. Bu yakla\u015f\u0131m hem s\u00fcrd\u00fcr\u00fclebilir kalk\u0131nman\u0131n temel ta\u015flar\u0131ndan biri olmu\u015f, hem de yenilik\u00e7i \u00e7\u00f6z\u00fcmler i\u00e7in g\u00fc\u00e7l\u00fc bir zemin haz\u0131rlam\u0131\u015ft\u0131r. Sosyal Giri\u015fimcilik Nedir? Sosyal giri\u015fimcilik, ekonomik bir gelir [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":16994,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[1917,1915,1916],"class_list":["post-16992","post","type-post","status-publish","format-standard","has-post-thumbnail","category-girisimcilik","tag-etki-odakli-girisimcilik","tag-sosyal-girisimcilik","tag-sosyal-girisimcilik-is-modelleri"],"_links":{"self":[{"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/posts\/16992","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/comments?post=16992"}],"version-history":[{"count":0,"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/posts\/16992\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/media\/16994"}],"wp:attachment":[{"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/media?parent=16992"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/categories?post=16992"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sh.com.tr\/blog\/wp-json\/wp\/v2\/tags?post=16992"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}